Usually people with a strong sales background are not very successful in MLM. Yet Jim Rohn used to say that when he discovered sales at the age of 25, it dramatically changed his life. My own team leader, the most successful distributor in my company often stresses the importance of selling product. But we also say that network marketing is a relationship business and not a sales business. Wow, that is a bit confusing.
The magic of this industry is that residual income is created by the ‘repeat principle’. Without repeat sales and repeat actions by your team members, you have no business. Without product sales, there is no volume in your company. Without volume, there is no cash to pay you. So how do you get the sales?
Whether you are looking for a new customer or a new distributor, your first job is to identify a need. Do they have a problem in their life that one of your products can solve? Would they benefit from joining your business and creating extra income? If they answer yes, then go on and stress the benefits of what you have to offer. Now comes the next step. Do you close them? [click to continue…]
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